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Content Strategy

Facebook Content Strategy

Research into how people find and use content on Facebook, with recommendations and mockups.

Facebook Content Strategy project visual

Research question

The project examined how people discover and use content on Facebook, including their preferences and expectations of the content feed.

Work completed

User interviews, surveys, and data analysis informed a set of content and interface recommendations. The archive includes mockups and the research presentation.

Project visuals

Facebook content experience concept mockups

Original project materials

Originally featured in the nimdvir.com portfolio.