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Content Strategy

Barrier Free Living

Student research and content recommendations for a nonprofit’s website and donation pages.

Barrier Free Living project visual

Context and my role

Barrier Free Living supports people with disabilities affected by domestic violence in New York City. I advised student content-strategy research examining its fundraising communication for 2020.

Work completed

The team audited website content and interviewed staff and volunteers.

Recommendations

The proposal covered donation-page content, video and social-media storytelling, readability, and accessibility. The report and presentation describe the recommendations.

Original project materials

Originally featured in the nimdvir.com portfolio.